Blog Your Way To Success Through Personal Branding

Personal branding is basically the way you market yourself to the world. Your personal brand is what other people think of you. As a matter of fact, personal branding is easier than company branding. After all you are the BRAND!

Many people think that personal branding is just for celebrities such as Paris Hilton or Britney Spears, yet each and every one of us is a brand. Branding helps create awareness of your product or service.

When branding yourself remember that you must create a strong and consistent brand. Strong brands are clear about who they are and what they are not; which is why branding yourself can be an easy process. The key to successfully branding yourself and doing it effectively is to first establish a personal brand identity.

Remember why you started blogging. If you find that you are getting caught up in numbers and deadlines, take a step back and remember why you started blogging in the first place. It can be easy to forget that blogging, for most of us, is a fun and sometimes lucrative pastime.

Respond to comments. Interacting with your readers and showing your appreciation for them is one of the most important things you can do to build (and keep) your following.

Brainstorm ideas. Once a week, find yourself a quiet spot and brainstorm ideas. Whether you’re thinking of blog post ideas or plans for expanding your blogging business, taking away distractions will help you focus. Don’t forget to write your ideas down!

Make it easy to share. When I read your great blog post I want to share it with the world! Make it easy by having sharing buttons that are easy to find. Even better, have a “click to tweet” option that is not only easy for me, it also helps you because you can say exactly what you want.

Schedule some social media. Scheduling some of your social media shares in advance is a great way to save time. Set aside a block of time once a week to do this, using a scheduler like Hootsuite or Buffer, but don’t forget to check in to respond when necessary.

Use dead time. It can be hard to find the time to respond to comments or social media shares. Try using dead time: while waiting for an appointment, lunch or coffee breaks, or other blocks of time to get these things done.

ONCE THIS IS DONE, If you really want to succeed in a major way, focus on starting a home business where you can help put money into the hands of people and other small home businesses who you have given value to through your consulting or networking.